LeadSherpa is a Lead Acquisition Platform that provides software technology and workflow tools used to acquire, manage and optimize lead performance. The platform provides a unique combination of lead management functionality and optimization technology used to drive lead performance. Lenders can utilize individual components or the full Lead Acquisition Platform to power their lead decisioning, waterfalls, analytics and optimization.

Lead Management Tools
Lead sources, filters, decisioning waterfalls / scorecards
3rd Party Data Integrations
Fraud / conversion / performance data services
Optimization Software
Lead provider, SubID, scorecard, vendor data optimization
Budget Management Tools
Automated allocation tools based on performance
Reporting & Analytics
Real-time performance reporting and analytics

Set your desired performance target, tolerance level and FPD threshold and let LeadSherpa optimize your lead performance and FPD rates across all lead providers based on your real-time performance data!

Why LeadSherpa


Increase Conversion by buying more good leads and fewer bad ones based on real-time data.

Reduce CFD/CPL through weeding out under-performing leads prior to underwriting / decisioning

Optimize lead performance by automatically adjusting waterfall based on real-time data

It's time to automate the heavy lifting of lead buying and stop buying bad leads.
Let's discuss why it makes sense for your organization.

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